| 000 | 00744nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | PE-LiUTP | ||
| 005 | 20210726175916.0 | ||
| 008 | 210621t2015 nyu||||| |||| 00| 0 eng d | ||
| 020 | _a9781260570915 | ||
| 040 |
_aUTP _bspa _cUTP |
||
| 041 | _aspa | ||
| 082 |
_221 _a658.8 _bP45 |
||
| 100 |
_92338 _aPerreault, Jr., William D. |
||
| 245 |
_aEssentials of Marketing _ba marketing strategy planning approach _cWilliam D. Perreault, Jr., Joseph P. Cannon y E. Jerome McCarthy. |
||
| 250 | _aDecimoséptima edición. | ||
| 260 |
_aNueva York _bMcGraw Hiil Education _c2021 |
||
| 300 | _axxxii, 768 páginas. | ||
| 650 |
_942 _aMarketing |
||
| 700 |
_920170 _aCannon, Joseph P. |
||
| 700 |
_92337 _aMcCarthy, E. Jerome |
||
| 942 |
_2ddc _cLIBR _kI-14417 |
||
| 999 |
_c29878 _d29878 |
||