Detalle libro
Electronic commerce 2012 a managerial and social networks perspective Efraim Turban ... [y otros]
Detalles de publicación: Boston, Mass Pearson 2012Edición: 7th edDescripción: 791 p. illISBN:- 9780273761341
- 21 658.872 E / 2012
Tipo de ítem | Biblioteca actual | Colección | Signatura | Estado | Fecha de vencimiento | Código de barras |
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Libro | Lima Norte Sala General | 1 | 658.872 / E / 2012 (Navegar estantería(Abre debajo)) | Disponible | 139000023112 | |
Libro | Lima Norte Sala General | 0 | 658.872 / E / 2012 / ej.2 (Navegar estantería(Abre debajo)) | Disponible | 139000023105 | |
Libro | Lima Norte Sala General | 0 | 658.872 / E / 2012 / ej.3 (Navegar estantería(Abre debajo)) | Disponible | 139000023099 |
Chapter 1: Overview of Electronic Commerce -- Chapter 2: E-Commerce: Mechanisms, Infrastructure, and Tools -- Chapter 3: Retailing in Electronic Commerce: Products and Services --Chapter 4: B2B E-Commerce -- Chapter 5: Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce -- Chapter 6: Mobile Commerce and Ubiquitous Computing -- Chapter 7: Social Commerce -- Chapter 8: Marketing and Advertising in E-Commerce -- Chapter 9: E-Commerce Security and Fraud Protection -- Chapter 10: Electronic Commerce Payment Systems -- Chapter 11: Order Fulfillment along the Supply Chain -- Chapter 12: EC Strategy, Globalization, and SMEs -- Chapter 13: Implementing EC Systems: From Justification to Successful Performance -- Chapter 14: E-commerce: Regulatory, Ethical, and Social Environments -- Chapter 15: Launching a Successful Online Business and EC Projects.